Arjun Kumar

Social Media Analytics

Common Social Media Analytics Mistakes Beginners Make

Leave a Comment / Social Media Marketing /

In the digital age, understanding your audience and the impact of your content is essential for success. Many individuals and organizations now rely heavily on social platforms to build presence, engage communities, and drive growth. However, measuring success isn’t just about accumulating followers and likes. This is where social media analytics becomes indispensable. Although tools […]

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Generative AI in Marketing

What Is Generative AI in Marketing? A Simple Guide for Beginners

Leave a Comment / AI for Marketing /

Marketing is constantly evolving. Every few years, new technologies reshape the way brands connect with their audiences. Today, one of the most transformative forces in this landscape is generative artificial intelligence. But what exactly is Generative AI in Marketing, and how does it apply to marketing? If you’re new to the concept, this comprehensive guide

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PPC Ad

How to Reduce PPC Ad Spend and Increase ROI

1 Comment / Google Ads, Meta Ads, Performance Marketing /

Introduction If you’ve ever stared at your ad numbers climbing and thought, “Seriously? This much already?” yeah, you’re not alone. PPC Ad can feel like a high-stakes game. Done right, it’s powerful like flipping a switch and watching traffic pour in. But when it’s off? It’s like pouring water into a leaky bucket. Every click

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YouTube SEO tools

Best YouTube SEO Tools to Rank Videos Faster in 2026

Leave a Comment / Digital Marketing /

You can pour days into a video. Script it, shoot it, edit until your eyes go blurry… and still—crickets. It’s brutal. Here’s the truth most creators learn late:great content doesn’t win without visibility. YouTube isn’t just a video platform it’s the second-largest search engine in the world. And just like Google, it has rules. If

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