Arjun Kumar

Marketing Dashboards

How to Set Up Marketing Dashboards That Actually Drive Results

Introduction You’ve launched campaigns, tweaked headlines, tested ad sets, emailed lists… but eventually, you realize something big: None of it matters if you can’t see what’s actually working. Marketing is noisy. Data is scattered—clicks here, bounce rates there, random social likes, and email opens that don’t always translate to action. What you need isn’t more […]

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How to Generate Content Ideas for Your Business

You know that moment when the deadlines are closing in, the cursor’s blinking like it’s mocking you, and the ideas just… don’t come. Your brain’s trying to catch something good, something fresh, but all you’ve got is static. Yeah. We’ve been there. Coming up with content ideas for your business real ones, not copy-and-paste fluff

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Product Marketing Strategy

Product Marketing Strategy: Your Blueprint for Success

Let’s be real. Building a product that works is tough. But getting people to notice? That’s a whole different challenge. You could be launching AI-driven software that saves teams hours… or a health gadget that helps people finally sleep through the night. Either way, if there’s no product marketing strategy behind it, you’re basically shooting

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Search Marketing Performance

How to Measure Search Marketing Performance in Old Campaigns

Ever had that feeling where a campaign “felt” like a knockout, but the numbers didn’t quite cheer you on? Or maybe one that seemed to fizzle… but months later, turns out it quietly brought in solid leads? Yep. Search marketing isn’t just about the click. It stretches far past that first landing. So here’s the

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